"The new generation brings different play habits."

The business has already secured support from Scholastic Australia for Kiri and Lou.

This is how many Aussies took part in the initiative.

The gaming house's properties include Spyro The Dragon, Crash Bandicoot and Call of Duty.

"This is really thanks to the Bluey fans."

The business has added Octonauts to its licensing portfolio.

The licensing firm has been representing the brand in Australia for 15 years.

20 years after her Sydney 2000 Olympic Games debut, Nikki Webster will host Australia's Biggest Trolls Dance Party.

License Global Magazine content director Amanda Cioletti discusses.

The special edition game will help to raise $150,000 for the organisation.

The licensing firm has signed six local licensees for the brand.

The store is set to open before Christmas.

The store will be open before Christmas.

There are already 11 Australian licensees on board.