Global leaders in toys and innovation, Moose Toys took out the coveted Action Figure of the Year award for Treasure X Aliens at the 2019 Australian Toy Awards in Melbourne.
The revolutionary new Treasure X Aliens is the evolution of the disruptive Treasure X brand which launched to market at the 2018 Toy Fair and has rapidly grown a cult, global following.
Launching in June 2019 through all major Australian toy retailers, and then rolling out around the world, Treasure X Aliens is set to be the hottest toy of the season and adds an out-of-this-world element to play-time!
“We are excited and honoured to be walking away from this year’s Australian Toy Awards with a Toy of the Year win in the action figure category – a brand new category for us,” said Eva Daly, Global PR and Partnerships Manager at Moose.
“It is a real testament to the team who have worked hard diversifying our portfolio, and we just know that fans all over the world are going to love this toy,” she said.
Designed as a premium un-boxing experience, Treasure X Aliens also won Parents Magazine’s award for the best unboxing experience at New York Toy Fair in February.
Fans can use the included tool to dissect the alien and save the Treasure Hunter within! A bag of ooze is included in every alien stomach as well as a tweezer tool to help pull out the alien stomach contents. The ooze can then be stored in the included storage container or squish the slime into the alien head and watch it ooze out.
There are 18 treasure hunters to collect and swap, each with an included weapon and treasure as well as a chance to find a Real Gem treasure in every pack. These gems are known as ‘peridot’, some of which have been found in meteorites! So the gem could actually be from outer space!
Moose Toys | Stand A23 | 03 9579 7377 | moosetoys.com/au/