Major toy brand, MGA Entertainment was granted a default judgement of over US$1.1 million and a permanent injunction against 81 counterfeiters in relation to fake LOL Surprise dolls being sold online.
The knock-offs were sold on Chinese websites Alibaba.com, Aliexpress.com and DHGate.com, which on first glance seem to host some pretty dodgy sellers.
These outcomes come after a preliminary injunction was granted in January and a temporary restraining order was granted in December 2017, which temporarily stopped all defendants from selling the counterfeited dolls. Now the defendants are permanently prohibited from selling the fakes and PayPal and Alipay payment services are to return any funds garnered from the counterfeit sales.
“With this ruling, we have successfully protected our brand and intellectual property from counterfeiters looking to defraud consumers. This judgement is significant, declaring loudly that we will stop at nothing to prosecute any and all counterfeiters to the fullest extent of the law. Criminal activity of this nature has no place in the toy industry, and I’m very pleased with the court’s decision,” Isaac Larian, CEO of MGA said.
MGA has taken out patents to protect the original and unique attributes of the LOL Surprise dolls to further combat counterfeit.