Wooloworths has revealed the full lineup of new Disney+ Ooshies as the campaign kicks off around the country.
While those in Victoria have to wait a little longer until restrictions ease, the rest of Australia can begin collecting their 36 new Ooshies today.
The Walt Disney Company ANZ SVP and MD Kylie Watson-Wheeler said that the business supports Woolworths' decision to delay the Victorian release.
"We’re proud to support Woolworths’ decision to slightly delay the release of the Disney+ Ooshies collection in Victoria, to better address customer priorities.
"But we didn’t want Victorians to miss out on experiencing Disney+ magic, so we’re thrilled to be able to offer a 14-day free trial to Disney+ to all eligible Everyday Rewards Members in Victoria.
"With a vast library of content from Disney, Marvel, Pixar, Star Wars and National Geographic, we’re confident there’s something for everyone to enjoy and watch, until the Disney+ Ooshies collection hits Victorian stores," she said.
The new collection of Ooshies features characters from the Disney, Marvel, Pixar and Star Wars universes.
The range features elements such as hologram, glow in the dark, colour change and gold.
Woolworths CMO Andrew Hicks said that the business is thrilled to be able to give customers something to look forward to when they do their shop.
"We know many Aussie families have had a challenging year, so we're partnering with Disney to give our customers something exciting to look forward to from their everyday shop.
"Whether it's Woody, a hologram Princess Leia, or a glow in the dark Yoda, we’re confident the collection is something the entire family can enjoy and collect together," he said.
Consumers will be able to recycle their pre-loved Ooshies, including last year's Lion King Ooshies, at all Woolworths stores across the country by dropping them into dedicated bins.
The Ooshies will be collected by TerraCycle and will be turned into outdoor products such as garden beds, decks, fences and benches.
Ooshies TerraCycle Recycling Bins available at all stores