This article originally appeared on Toy & Hobby Retailer's sister site, Ragtrader.
Children's costumes are now available at The Iconic.
The Iconic has announced a partnership with Australia’s largest costume company, Rubie’s Deerfield.
The partnership will see over 70 children’s costumes and accessories available on site, with more expected to be released in the coming months.
The Iconic chief category manager Mareile Osthus said the venture is aimed at parents and carers.
"Fancy dress parties are a fun and magical time for kids, but finding and choosing the right costume can be stressful for all involved.
"At The Iconic, we know the pain of a last minute wardrobe malfunction, or a forgotten social event, which is why we’re thrilled to be able to offer our customers a huge range of the best children’s costumes - all available in as little as three hours."
The Iconic has predicted a surge in costume sales in the lead up to CBCA Book Week, from 17 to 23 August.