Popular children's brand, Shaun the Sheep, will cement its place in Australia through a themed entertainment partnership.


Paradise Country – an Australian farm experience park on the Gold Coast – will host the new Shaun the Sheep entertainment attractions which will include Shaun's Tractor Ride, Shaun's Adventure Camp, The Pig's Playground and Shaun's Scraps and Taps.


The park will also feature specially designed sculptures, a twice daily live show called Shaun's Aussie Adventures and a retail store called Mossy Bottom Memories.


Merchantwise Licensing – the firm who brokered the deal between Aardman Animations and Village Roadshow Theme Parks – said that the Shaun the Sheep brand is loved in Australia and across the globe.


Shaun the Sheep is a worldwide brand success, loved across 170 territories with over six million fans on Facebook and 2.3 billion views on YouTube as well as being an incredibly popular brand in China and other leading Asian markets.


“In Australia, Shaun the Sheep and its related preschool series, Timmy Time have long been mainstays on ABC TV and iView digital platforms, attracting more than 130,000 daily viewers.


“So what better place in the world is there for Shaun the Sheep to make his home than Paradise Country, Australia’s number one farm-based attraction!”


The attractions will launch at Paradise Country in December 2018.

comments powered by Disqus