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“Our fourth-quarter performance reflects a tough quarter as part of what was a difficult and extraordinary year for Mattel,” Margo Georgiadis, Mattel CEO said.

Last year the global toy industry rose in only 12 markets around the world, growing by one per cent, with a turn over US$20.7 billion, driven by fidget toys, slime, dolls and collectables.

TotallyAwesome's latest study conducted has found 57 per cent of kids in the Asia Pacific region have asked parents for a product because a YouTube, Instagram or Facebook influencer had it or used it.

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Disney Pixar’s The Incredibles characters to feature in a new range of developmental infant toys.

As the second series of the hit preschool hit rolls out around the world, production begins on the third.

Inspired by the Jurassic World franchise Feld Entertainment will produce and tour a new arena extravaganza.

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