"Although it will be different to a physical Fair we believe it is an excellent opportunity." Read more
Metro Melbourne retailers are set to open two days before the official start of Christmas.
A recent survey by the organisation showed that 45% of parents would keep a counterfeit toy, even if they knew it was a knock-off.
The independent retailer is a finalist in the Chicago Toy & Game Group's prestigious awards.
The show has been rescheduled to April.
The licensing firm has signed six local licensees for the brand.
There are already 11 Australian licensees on board.